Thursday 3 November 2011

I can't win- unversity music video

http://www.youtube.com/watch?v=GSz7TiebUyI&feature=related
This video is by a university group and they also use the split screen edit to base there video and it draws many comparisons to what we want to achieve as it develops a narrative of love using the split screen. The male and female protagonists each occupy a side of the screen with a black split down the middle, and they follow a separate narrative although they both add to a wider narrative of the video. Both the male and female have similar experiences which lets the audience know that there is a connection between them which makes it clear, this is good as in a video you need to give present information in a certain way so the audience knows what is going on. The ending is very clever as it brings the two characters together and when they finally meet they enter the other half's split screen in a crossover type scene, the video then ends with the absence of the split screen.

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